Key Risk Indicators (KRI) for CD Advertising Performance Indicators

KRI (Key Risk Indicators) allows BI professionals from the Advertising area measure and control business risks.

• Free KRI Toolkit: Download now!
• Web-based KRI online with KPI Dashboard

KRI for Advertising business niche

The KRI for CD Advertising Performance Indicators may address such indicators as:

• advertising on cds balanced scorecard
• number of distributed cds/sales volume ratio
• number of cds produced/ number of cds distributed ratio
• budget allocated for cd production/ budget spent ratio
• number of hours allocated for cd designing and production/ number of hours actually spent on designing and production
• number of promo-cds (different) issued and regarded as successful / the number of cds issued
• evaluation of cd by the stakeholders (efficient - 100%
• inefficient - 0%)
• number of cds distributed/ number of sales ratio
• evaluation of cd by the clients (comprehensive - 100%
• insufficient - 0%)
• inquiries growth (%) following the cd distribution
• % of new clients following the cd distribution (for e.g. after exhibition)

Why BI and risk specialists from the Advertising should KRI toolkit and indicators?

Key Risk indicators allows to estimate and control business risks..

Try the KRI Toolkit from Advertising Estimation you will learn how to:

• build and use KRI;
• KRI: do-s and don’ts
• you'll have ready to use KRI template;
• you'll learn about practical application of KRI;
• toolkit includes KRI vs. KPI and Balanced Scorecard;