Difficulties
commonly faced by organizations include Non-alignment of long term and
short term goals which might result from departments or divisions
pursuing their own goals without taking care of the vision and mission
of the organization as a whole,
Communication gaps on internal and external basis,
not knowing what to measure in order to ‘balance’ the financial
perspective and how to measure even after it is known, unclarified
vision and strategy, non translation into action, non-availability of
feedback in both internal and external business processes and
non-execution of strategies.