Customer Relationship Balanced Scorecard Metrics Template
Customer segmentation is a critical means of customer evaluation. It is no secret that not all customers have similar value for a business. For survival and prosperity sake businesses have to make a choice and invest money and effort into building strong relationships with those clients that will bring affluence and success to the company.However, in spite of all endeavours something may still go wrong and the most promising customers may turn into passive or even dissatisfied clients. Then it is time for your recovery policy to prove its efficiency. If your company can turn dissatisfied or passive customers into delighted and happy clients, if it can cipher out discontentment at its early stages then you can kick-start profitable relationships with your customers anew.
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|Cyclical Strategy Map:|
BSC Designer software allows to link Customer Relationship Metrics KPIs to the location on any map
Reports that can be generated with BSC Designer for this KPI:
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What are benefits of Customer Relationship metric:
- A customer is a supreme value for any organization, thus, managing relation with customers directly influence financial performance of business.
- Customer satisfaction, as well as customer retention and acquisition of new customers are top KPIs in this category.
- It has been proved that an efficient management of customer relationships leads to a better financial performance in the long term.
More ideas on using Customer Relationship KPI:
Informing customers of what’s going on at your place is a key to build healthy customer relationships. Managers need to assess customer relationships as it helps in creating a loyal customer base. After all, customers are the ones who provide revenues to act as the financial fuel for the company.
Its all about being answerable to your customers as they shell out their hard-earned money to have your offerings. To maintain the relationships, there has to be a mechanism for tracking the movements of this direction. A scorecard is a strategy often used by organizations to gauge the progress and create a network of useful relations with their customers. The indicators are phrases to which values and numbers can be assigned for further consultations to dig the problems that come up.
Also, by taking effortful steps for developing and sustaining long-lasting relationships with customers, it is possible to stand the tough ‘competitive blows’ that often are the reason for uprooting of even the well-established organizations.
This makes a compelling enough push to send intelligent and involved organizations go for taking steps to build customer relationships.
More useful information for Customer Relationship Evaluation:
- Related metrics and KPIs for: Call-Center, Help Desk, Interactive Voice Response, Customer Profitability, Customer Profiling, Customer Value, Customer Conversion, Customer Loyalty, Cell Phone, Internet Access.
- Customers who viewed this item also viewed: Knowledge Management Metrics Pack | Marketing Research
- Customer Relationship best practices articles:
Helpdesk performance measurement, Metrics helps manage call-center, Best practices for call-center performance management, Cherished relationships All articles about measuring performance in CRM.
Business Intelligence (BI) for Customer Relationship - measure performance with Customer Relationship Scorecard for Excel
We have designed Customer Relationship Balanced Scorecard (BSC) in MS
Excel, so now you can measure and control your performance using this popular
business tool. Download
version right now.
Alignment with Balanced Scorecard and KPIs is a great way to control the performance of Customer Relationship.
In comparison to other business performance measure and control methods, alignment with KPI is much more easier to implement and use.
Use Customer Relationship scorecard to align business performance.
Why do I need these metrics?
MS Excel files that we distribute are a
spreadsheets packed with metrics information and the performance
It's a real-business information. We
invested in research that involved experts from Customer Relationship Evaluation industry who elaborated and shared certain metrics.
It's valuable, real-life experience which will help to improve the performance of your business.
I'm sure you understand the importance of measuring and controlling business using correct metrics, so this small investment will return in a great increase in sales.
To get a basic idea about what metrics to use. We learned a lot of business metrics and packed scorecard with the most successful.
To have a sample excel file, which is easy to modify to fit your needs. All Excel formulas are available for copy and change.
To start with measuring business performance. It's important to start with correct metrics, then you will be able to fulfill scorecard.
Customer Relationship Evaluation Balanced Scorecard Screenshots
Metrics for Customer Relationship Evaluation. This is the actual scorecard with Customer Relationship Performance Indicators and performance indicators.
The performance indicators include: customer relationship scorecard,customer quality,customer long-term value,customer life span,customer segmentation,satisfied customers,dissatisfied customers,customer potential,damage and recovery manager ,dissatisfaction management.
Some Balanced Scorecard help information that explains how to use scorecard in Excel, what scores and weights can be changed.
Download or purchase Customer Relationship Evaluation Balanced Scorecard