Online Retail Balanced Scorecard Metrics
KPIs in Online Retail
Knowing whether the online mode of retailing has fulfilled the expectations of users can be achieved in a measurable manner by selecting a meaningful group of parameters for the purpose.
The classes under which these KPIs can be put are ‘conversion perspective’, ‘financial perspective’, ‘online platform perspective’ and ‘performance assessment’.
The specific metrics can be ‘conversion rate’, ‘conversion cost borne’, ‘mean size of order’ and ‘campaign specific conversion rate’ to know about conversion perspective.
Moving on, ‘financial perspective’ can be obtained with indicators such as ‘revenue gathered on per visit basis’, ‘off-line sales boost’, ‘sales on per hour basis’ and ‘rise in sales on yearly basis’.
The evaluation of this online platform is possible with KPIs like ‘response time’, ‘new: returning visitors’,’ stickiness index’ and ‘buyers: searchers ratio’.
Finally, performance assessment can be done with metrics such as ‘recency degree’, ‘inventory turnover’, ‘mean time spent on website’ and ‘rise in customer base’.
Online Retail Metrics in Excel:
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Download trial version of
Online Retail Dashboard.
Online Retail Estimation Balanced Scorecard is distributed
as an Excel file. Before purchase you can download a
trial version of the scorecard.
Online Retail Estimation Balanced Scorecard Excel file
contains a dashboard (see screenshots below), help information
section, Balanced Scorecard details.
- Purchase full version of
Online Retail Dashboard. Immediately after your order will be processed you
will have a link to download Balanced Scorecard (BSC) Excel file and file
in
Balanced Scorecard Designer format.
- Use Online Retail scorecard online with BSC Designer Online system. This SaaS solutions provides world-wide access to scorecards with any web-browser.
- It is necessary to start the design of KPIs with analysis of business problems, use Free SWOT Method Guide to perform this analysis. Check Balanced Scorecard Toolkit for scorecard designing instructions,
download Key Risk Indicators (KRI) Toolkit for risk management.
More useful information for Financial Evaluation:
Business Intelligence (BI) for Financial - measure performance with Online Retail Scorecard for Excel
We have designed Online Retail Balanced Scorecard (BSC) in MS
Excel, so now you can measure and control your performance using this popular
business tool. Download
trial
version right now.
Alignment with Balanced Scorecard and KPIs is a great way to control the performance of Financial.
In comparison to other business performance measure and control methods, alignment with KPI is much more easier to implement and use.
Use Online Retail scorecard to align business performance.
Why do I need these metrics?
MS Excel files that we distribute are a
spreadsheets packed with metrics information and the performance
calculation formulas.
It's a real-business information. We
invested in research that involved experts from Financial Evaluation industry who elaborated and shared certain metrics.
It's valuable, real-life experience which will help to improve the performance of your business.
I'm sure you understand the importance of measuring and controlling business using correct metrics, so this small investment will return in a great increase in sales.
To get a basic idea about what metrics to use. We learned a lot of business metrics and packed scorecard with the most successful.
To have a sample excel file, which is easy to modify to fit your needs. All Excel formulas are available for copy and change.
To start with measuring business performance. It's important to start with correct metrics, then you will be able to fulfill scorecard.
Online Retail Estimation Balanced Scorecard Screenshots

Metrics for Financial Evaluation. This is the actual scorecard with Online Retail Dashboard and performance indicators.
The performance indicators include: conversion perspective,conversion rate,conversion cost borne,campaign specific ‘order conversion rate’,mean size of order,online platform evaluation perspective,response time,new: returning visitors,stickiness index,buyers: searchers ratio,performance assessment,recency degree,inventory turnover,mean time spent on website,rise in customer base,financial perspective,revenue gathered on per visit basis,off-line sales boost,sales on per hour basis,rise in sales on yearly basis.
These indicators can be converted from text into the visualized view with BSC
Designer
strategy map function. Right now you can download trial version of Online Retail Dashboard or purchase full version of this Balanced Scorecard.
Also, it is possible to import this scorecard into web-based balanced scorecard (BSC) software - BSC Designer Online, so it will be accessible to you and your employees with any web-browser. |
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Some Balanced Scorecard help information that explains how to interpret scorecard.
What scores and weights can be changed. |
Download or purchase Online Retail Estimation Balanced ScorecardRight now you can download a trial version
of Online Retail Estimation Balanced Scorecard or purchase a
full version online. Also, if you are interested you can subscribe to our
e-course that helps a lot with Balanced Scorecard design.
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