Add Airline Ticketing and Reservation KPIs to the Scorecard

Airline Ticketing and Reservation measurement KPI - Balanced Scorecard metrics template example One of the ways of monitoring the movement of progress of an organization is via KPIs. These measurable parameters when arranged on a balanced scorecard under different categories provide a means of judging the decisions, policies, plans of a company.

The classes which can be formed and the parameters which may be put under them are as follows.The financial Perspective can be one of the categories. It can be evaluated by assigning values to parameters like Total revenue from tickets, Total amount refunded due to cancelled tickets and compensation of ticket agent.

Customer Perspective may be used for getting an insight into the perceptions customers hold for the concerned organization. It is obtained from Ticket Cancellation charges, Reservation changing charges, Charges for seat preferences and Lap-riding child fare.

The next category, Tickets sold can be calculated by accumulating the values of tickets sold from Airline's Official Website, through travel agents and over telephone.

Internal Processes can be known from Ticketing errors, Customer care services, Air ticketing training and Data security measures implemented. This would help in attaining an idea of the operations of the organization in question.

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One of the issues that occupy a prominent place in Airline ticketing and reservation field is the 'pace' at which information flows from one point to another. This is because there has to be an absolute coordination between 'demand' and 'supply' of the product, viz. vacant seats.

Also, people booking the seats must be able to have access to the status of booking at any given time.

Drawing from this, one infers that automation of steps in airline ticketing is one way for achieving this in an accurate manner. At times, 'indicator approach' is followed that in turn is administered using the airline ticketing and reservation scorecard. This has made almost all the groups providing airline reservation services to go for 'click' model of operation. In this, one just needs to browse for some time on the online portal run by the organization and make decisions for plane reservation. This has definitely eased the job of airline ticket booking for both the carrier companies and boarders.

There are several booking agents that do the flight reservation on behalf of people interested in flying by charging some additional fee from them. The electronic reservation and ticketing system have done the much needed good to the airline industry.

More useful information for Airline Estimation

Airline Ticketing and Reservation Evaluation Balanced Scorecard Screenshots

The Balanced Scorecard (BSC) dashboard indicates performance within each perspective and the total performance of .

This is the actual scorecard with Airline Ticketing and Reservation Performance Indicators and performance indicators.

Metrics for Airline Estimation

This is the actual scorecard with Airline Ticketing and Reservation Performance Indicators and performance indicators. The performance indicators include: airline ticketing and reservation, financial perspective, % of domestic ticketing revenue, % refunded due to canceled tickets, compensation to ticket agent, ticket cancellation charges, customer perspective, refund period, reservation changing charges, charges for seat preference, lap-riding child-fare, tickets sold, percentage of tickets sold on airline's official website, percentage of tickets sold through travel agents, percentage of tickets sold on airport counter, percentage of tickets booked over telephone, internal processes, ticketing errors, customer care services, air ticketing training, data security measures implemented .

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